Motivated by a profound desire to add value to agricultural products, Kraitawat Seibenjaratana, chief executive of Mai Mee Od Co, a startup dedicated to processing Thai tropical fruit, has been delving into technologies and R&D on freezing fruit, which he believes offers expansive business potential.
Leveraging his background as a scientist, he identified challenges within the fruit export business.
Mr Kraitawat, 51, established Mai Mee Od Co (“no hunger” in English) three years ago as a spin-off from his business of…