Advanced Info Service (AIS) has launched the business-to-business-to-customer (B2B2C) e-marketplace Yellow (www.yellow.co.th) as a new tool to foster the Thai small and medium-sized enterprise (SME) economy.
The e-marketplace is operated by AIS’s wholly-owned digital marketing arm Teleinfo Media, the operator of Thailand’s Yellow Pages telephone directory service.
According to Tanapong Ittisakulchai, chief of enterprise business at AIS, the Yellow e-marketplace combines AIS’s databases, digital infrastructure and solutions with alliances from various industries to ensure growth opportunities for SMEs.
Mr…