Mr Piroon, centre, and Mr Oliver, right, display the screen room in True’s new 5G XR studio, a 20-million-baht investment.
True Corp has opened a 20-million-baht studio as a venue to produce virtual reality (VR) and augmented reality (AR) content, aiming to tap that burgeoning entertainment market.
Next year the expansion of 5G usage is expected to be a boon for the consumption of immersive content.
“We spent 20 million baht for the True 5G XR studio to create immersive, advanced digital content,” said Piroon Paireepairit, head of 5G working group for True Corp.
The 224-square-metre studio, situated on the fourth floor of True Branding Shop in Siam Square Soi 2, is expected to serve as a prototype for immersive content production in Asean, he said.
The pandemic is driving the introduction of virtual…
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