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Tuesday, April 30, 2024

3 big partners create ‘TAGTHAI’, a travel service platform hoping to promote small tourism operators

Just in time for the opening of the city for the TAGTHAi (greetings) app, a tourism service platform that connects tourism in all dimensions. developed by Thai Digital Platform Social Enterprise Co., Ltd. and Kasikorn Business-Technology Group (KBTG) and the Tourism Authority of Thailand (TAT), including the “TAGTHAi Pass” digital lifestyle travel card (Digital pass) that will enhance the level of tourism services for operators

It has also launched TAGTHAi Pass, which will help create opportunities to extract revenue from the direct access to tourists from around the world to operators. which aims to directly reduce the problem of price competition and increase the value of Thai tourism services

In addition, the TAGTHAi Pass will facilitate tourists with a one-time purchase. was able to access selected travel services by local people This includes tickets to major attractions, restaurants, travel services, spa and wellness, and other additional benefits. that is open to small tour operators to use as a distribution channel to increase revenue opportunities on digital channels with plans to launch in mid-November

Yuthasak Supasorn, Governor of the Tourism Authority of Thailand (TAT) said A key issue in the tourism industry as it prepares for the return of tourists under the new normal lifestyle that has changed due to the COVID-19 epidemic is the adaptation and development of more health-conscious services. by using a digital tourism platform to support To lead to seamless and contactless tourism, including using technology to book queues or reserve tickets to attend various activities to reduce the risk of exposure, reduce congestion, increase convenience comfortable throughout the journey And it is one way to adjust to increase efficiency and develop tourism for sustainable growth.

“The cooperation in pushing the TAGTHAi app between TAT and various agencies this time will be an important part in building a business ecosystem and BIG DATA that flows in the system. will be helpful in processing To develop the marketing of the Thai tourism industry to grow with direction respond to consumers exactly The trend of using online systems will be more widespread, more deeply in line with the current travel lifestyle. At the same time, it opens a sales channel for small entrepreneurs who are in the tourism business including attractions, restaurants, museums, etc. Use such opportunities to increase their potential to reach a wider audience of tourists through the app. TAGTHAI”

Mr. Klin Sarasin, Chairman of the Management Committee of Thai Digital Platform Social Enterprise Co., Ltd., co-founder of the TAGTHAi app, said that the TAGTHAi app currently has more than 180,000 tourists, both Thais and foreigners. products and services of entrepreneurs throughout the tourism business chain Elevate the all-in-one travel experience by using digital technology It is a convenient helper throughout the journey.

This is an important opportunity for all sectors in the tourism industry to mobilize their forces to drive the tourism industry into the digital age. To be able to grow sustainably and to cope with the return of both Thai and foreign tourists

Mr. Ruangrote Poonphon, Chairman of Kasikorn Business-Technology Group (KBTG), who is the main contributor to the development of the TAGTHAi app, said that technological innovation will play an important role in helping Thai entrepreneurs in the tourism business from all areas of Thailand. country Quick access to travelers from all over the world Ready to offer a variety of services with more benefits through TAGTHAi Pass.

It also creates a comfortable travel experience. and has a unique charm by local people as a new way of tourism that connects from all sectors

In addition, the TAGTHAi app also takes into account the security of personal data in accordance with the Personal Data Protection Act and the personal data protection standards of citizens in member countries. The picture of the European Union (General Data Protection Regulation), which will help strengthen confidence. and safe for tourists to use

Application information TAGTHAI (Greetings)

TAGTHAi (Greetings) is a tourism service platform that connects tourism in all dimensions. from providing tourist information help planning a trip and link to the booking system and plane tickets Including the joint development of digital technology potential between the country’s leading private sectors, more than 20 agencies. and supported by Advanced Info Service Pcl., Dusit Thani Pcl., Kasikorn Bank Pcl., Thai Beverage Pcl., True Corporation Pcl. Travel business entrepreneurs who are interested in opening a channel to present products or services on digital channels in conjunction with the TAGTHAi app can contact the website. https://www.tagthai.com/become-partner

Social Media Links

Website: https://www.tagthai.com

Facebook: https://www.facebook.com/tagthai.official

Instagram: https://www.instagram.com/tagthai.official

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