Value of digital content to hit B49.6bn

Thailand’s digital content industry is expected to reach 49.6 billion baht in market value this year, up 26% year-on-year, buoyed crucially by strong growth in the gaming segment, according to the Digital Economy Promotion Agency (Depa).

The figure is projected to surge to 72.7 billion baht in 2023.

The forecast was revealed at Depa’s news conference on the prospects of Thailand’s digital content industry.

The results were drawn from a market survey in collaboration with the Digital Content Association of Thailand, the Thai Animation and Computer Graphic Association, the Thai Game Software Industry Association, Bangkok ACM SIGGRAPH and Atwise Consulting.

Depa president and chief executive Nuttapon Nimmanphatcharin said the digital content market will continue to grow at least in the next three years, driven by the flourishing gaming industry in the wake of the…