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Friday, April 26, 2024

This HBO exec decides when to schedule ‘House of the Dragon’ and ‘White Lotus’

Good morning, Broadsheet readers! Rishi Sunak undoes Liz Truss’s policies, Bed Bath & Beyond gets a new CEO, and a Warner Bros. Discovery exec is strategizing the future of streaming. Have a restful weekend.

– Appointment television. Meredith Gertler began working in HBO‘s marketing division at its home entertainment business—i.e., DVDs for the millennial and older generation—in the mid-2000s. In the 18 years since, she’s risen to a role that didn’t exist when she started: executive vice president for global streaming content strategy.

Six months ago, Gertler stepped into that role as Warner Bros. and Discovery closed their merger. The combination of the two entertainment businesses led to a drastic reorganization, departures of top executives, and speculation about the future of HBO’s streaming. But that was just the beginning; the new Warner Bros. Discovery…

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