Thailand’s MICE industry continues to flourish

Thailand’s resurgence in the Meetings, Incentives, Conferences, and Exhibitions (MICE) tourism industry continues to flourish with over 100,000 gatherings recorded this year.

The Thailand Convention and Exhibition Bureau (TCEB) reported the nation catalogued about 69,000 arrivals of groups coming from abroad between April to June 2022.

The TCEB estimate over 4,000 MICE arrivals this month and predict about 31,000 more between October to December. This would take the total haul of MICE gatherings to more than 100,000.

The TCEB made known that the biggest MICE group this year was the 2022 Unicity Global Leadership & Innovation Conference last month. Some 10,000 people made the trip from 50 nations.

This is great news for the kingdom as it fights back from the post-pandemic economic fallout.

Last month Thailand was named the best destination in Asia by MICE…