Sabuy unveils new business strategy

SET-listed electronics vending and billing machine provider Sabuy Technology (SABUY) is transforming its business ecosystem to become a localised fintech firm capitalising on the wave of the new economy.

SABUY, which has been gearing up for portfolio diversification over the past year, yesterday announced its new business strategy called “SABUYVERSE”, which drives towards 3 business themes, featuring 7 conveniences, 7 smarts and 7 rising stars.

The company also aims to launch SABUY’s utility coin by the third quarter of this year. It has also partnered with RS Group, an entertainment and digital market firm, to allow customers to use Popcoin, RS’s newly launched token, for SABUY’s services.

Chookiat Rujanapornpaje, chief executive of SABUY, said the SABUYVERSE strategy will foster business ecosystem that would assist small and medium-sized enterprises (SMEs),…