Taking further steps into Thailand’s lifestyle sector, Puma recently opened its first flagship store in Thailand at Siam Center, also unveiling Japanese-American actor Ishikawa Plowden as first brand ambassador.
With the slogan “I’m… But…”, the brand has just debuted a new TV campaign to inspire the next generation to discover themselves quicker and embrace who they are. Ishikawa is featured alongside a group of up-and-coming Gen Z talents, including high school student and NFT artist Napat Assantachai, who sells…
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