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Wednesday, March 22, 2023

Pi Securities preps launch of one-stop service app

SET-listed Pi Securities expects to launch a one-stop service application for online investing in June to seize growing opportunities in digital transformation among securities businesses.

The company, formerly known as Country Group Securities, aims to offer investing services through an online platform for traders. The financial assets include Thai equities, offshore equities and bonds as well as mutual funds.

The app is now in the process of beta testing, a measure of volatility or systematic risk, under which feedback from users is being collected.

Chief executive Bob Wouters said the move is in line with consumers’ shifting behaviour that favours banking transactions that can be accessed anywhere via portable devices.

“We believe this is the beginning of a new era in the…

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