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Friday, April 26, 2024

One Grocer Wanted to Give Up Plastic. It Got Rotting Bananas.

Iceland has roughly 1,000 stores across the U.K. Bloomberg

When one of the best-known supermarket chains in the U.K. decided to remove plastic from its products, it hadn’t anticipated a spike in shoplifting.

Yet that is what happened when Iceland Foods Ltd. started selling steak in recyclable paper trays. Some customers bent the pliable containers in half and stuffed them down their trousers, executives said. Such theft wasn’t as easy when the steaks came wrapped in more rigid plastic packaging.

Iceland, a frozen-food-focused grocer that has roughly 1,000 stores across the U.K., is grappling with a number of unexpected challenges as it races to meet a self-imposed target of scrapping single-use plastic for its hundreds of…

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