Ogilvy Thailand has announced the appointment of Kamphon Lakchinda as its new Chief Creative Officer, effective November 2022. After taking up the new position, Kamphon will be responsible for managing the creative department. Strengthen and diversify the company’s creative services. and support the development of creative team skills in every function Kamphon will use his outstanding craft expertise and world-class award-winning experience to allow Ogilvy to continue to produce impactful work.
After graduating from Visual Communication Design Kamphon started working in advertising with well-known companies including Ogilvy. He was named Executive Creative Director of Ogilvy in 2020. Kampon is a visionary who combines creativity, data and technology to create artistic communication. He is the man behind Ogilvy Thailand’s winning Cannes Lions and other global accolades over the years.
While Ogilvy is the only Thai agency to rank among the top three Asian agencies with the best performance in a decade, according to the Cannes Lions Creativity Report of the Decade, Kamphon himself was. Become a golden hand creative that customers want. and one of the most respected people in the industry Guaranteed by being ranked 6th among the hottest and most award-winning creatives in Asia.
According to the rankings of Campaign Brief, a well-known Asia-Pacific marketing media, and the latest event, “Dutchy Phaisai”, where Kamphon leads the team. It also won two GOLD awards at the London International Awards 2022, which this year Ogilvy Thailand won the most awards in the history of Thailand and Asia.
Kamphon said, “The main reason Ogilvy’s name has never disappeared from the world stage. Because of our corporate culture that is always ready to deal with changes. No matter how unpredictable obstacles or challenges We can overcome it. This culture allows our multi-talented creative team to produce results that stay ahead of the trend. And focus on the impact that will happen to the people, society, the environment and the business of the real customers.”
“And looking to the future I intend to focus on developing our creative department to be able to meet the broader and more diverse customer needs. The first thing to focus on is Variety, as we have a full suite of capabilities including Advertising, PR & Influence, Experience, Health, and Consulting, enabling us to creatively and innovatively solve our customers’ marketing and business problems. unlimited styles We can always adapt our work to different formats and platforms.
according to the needs and budget of the customer From branded content social media posts to advanced experience design. and e-commerce The second thing that is equally important is Speed & Scale. We will use technologies such as Creative Cloud to help make creative work faster, more seamless, and can be developed in a variety of ways within time. limited in line with the changing needs of customers Third, in the Talent section, we are open to new and existing talent. with different backgrounds, skills and interests whoever you are
We are here to welcome you as long as you have a passion for being creative and creating big results. And the last part is Effective Impact. We believe that work that meets business needs alone is not enough for this era. We will collaborate with our clients to drive more positive work for people, society and the environment. because we believe that work with impact to help create sustainable growth for the brand of customers. We will do everything we can to make sure our customers walk into the future with confidence. with us walking side by side together.”
Noppadon Srikiatkajorn President of Ogilvy Thailand said, “Kampon’s love and understanding towards working for clients. Make the work you do the best work. The most detailed, the most refined and answer every question. Guaranteed with awards from many world-class arenas. Kamphol’s dedication has made Ogilvy the most award-winning agency in Thailand. and never dropped from the top 5 in Asia for many years. It’s time for Khun Kamphon to play a full role in bringing the experience. and ability Let’s move our company forward. And it’s an important force to pass on Ogilvy’s DNA to the next generation of creatives.”
