Ms Kittiwan says the quick-service restaurant business has witnessed positive signs since last year’s fourth quarter.
McThai Co, the operator of McDonald’s restaurants, has upgraded its investment plan, increasing spending to 300 million baht this year, up from 200 million in its earlier plan, after witnessing a recovery in consumption and the economy.
Chief executive Kittiwan Anuwatesakul said the funds would be used to open 10-15 new restaurants, bringing the total number of outlets to 237-242 by the end of this year. The new branches to be opened this year would be based at key strategic locations where customer demand is robust.
Some of the budget would also be used to renovate more than 30 existing restaurants throughout the…
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