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Thursday, April 25, 2024

Lazada ad pulled for allegedly mocking disabled – and Thai royal

Boycott calls were heard across the Thai internet over a shopping platform campaign seen as mocking the disabled and a member of the monarchy.

Twitter hashtag #BanLazada trended last night after a promotional TikTok was posted by influencer Anivat “Nara” Prathumthin showing her and Thidaporn “Nurat” Chaokuwiang wearing traditional Thai outfits.

While that would have been fine, Thidaporn was in a wheelchair while Anivat played her mother. Anivat’s character scolds Thidaporn for stealing her clothes.

While some were offended by Thidaporn’s tasteless stereotyping of someone with a disability, royalists were outraged by her character’s resemblance to Princess Chulabhorn, who has the autoimmune disease Lupus and uses a wheelchair.

“It’s tasteless, and instantly recognizable to the Thai general public of who they’re trying to mock,” former…

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