26.6 C
Bangkok
Thursday, December 1, 2022

Jurin’s fruit campaign to encourage Thai consumption

Seasonal fruits are promoted at a Makro store.

The Commerce Ministry is beefing up fruit promotion campaigns to stimulate domestic consumption and offset lower exports of the food, which are being hit hard by the ongoing closure of China’s key border checkpoints.

The ministry on Monday kicked off a year-long Fruit Festival 2022, which runs from May to December, through 10,092 points of sale nationwide.

Commerce Minister Jurin Laksanawisit said the ministry expected the volume of fruit sales from the campaigns to hit 145,000 tonnes, worth more than 12.5 billion baht.

According to Mr Jurin, the Internal Trade Department has been also asked to help speed up the distribution of fruit to other provinces and develop linkages between…

Read more…

See also  Made-in-Thailand can earn B1.77tn

Related Articles

Translate page to 11 different languages
ArabicChinese (Simplified)DutchEnglishFrenchGermanItalianPortugueseRussianSpanishThai

Latest Articles