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Friday, April 26, 2024

Grab appoints Worachat to replace Alejandro Managing Director, Grab Thailand

Grab (GRAB) has announced the appointment of Mr. Worachat Lakkhanarot as the director. President, Grab Thailand, effective November 1, 2022, replacing Mr. Alejandro Osorio, who will move to a new position to oversee and manage other businesses within Grab. Mr. Worachat will be in charge of managing all Grab’s businesses in Thailand and driving the organization fully.

for sitting in this new position Mr. Worachat has formulated a strategy and set the direction of the organization. Business development and expansion, covering 3 core businesses: Mobility services, food delivery services. goods and supplies (Deliveries) and financial services (Financial Services), as well as creating and balancing the ecosystem to enable Grab’s business in Thailand to grow sustainably. Ready to continue to carry on the mission “GrabForGood” or Grab…for a better life Aims to promote the use of Grab’s technology and platforms to create opportunities and improve the quality of life for Thai people.

Under the new role as President of Grab Thailand Mr. Worachat is committed to strengthening the business to reinforce its leadership. “Super App” that meet the needs of consumers in the digital era This is in line with Grab’s commitment to move Southeast Asia forward through three key approaches:

  • Growing: Focusing on continuous business growth. through the development of services and enhancing efficiency in various aspects of management The goal is to facilitate and respond to rapidly changing consumer behavior in the digital era.
  • Side by Side: Aim to stay side by side to create opportunities for Thai people. Especially driver partners and store partners. This is the heart of Grab’s business operations. to increase potential and create business opportunities Ready to support the government’s policy in developing Thailand continuously.
  • Sustainable: Focus on doing business with social and environmental responsibility. Ready to contribute to promoting sustainability by leveraging technology through projects and activities.

However, Mr. Worachat joined Grab in 2019 as Managing Director, Grab Financial Group Thailand to develop and offer financial services Ready to drive Grab’s FinTech business in Thailand before taking on an additional role as Executive Director, Grab Thailand in 2021, is one of the chief executives driving the GrabForGood mission into concrete.

Ready to be responsible for government affairs which supports and promotes cooperation in various fields with government agencies to jointly drive and drive Thailand towards a digital economy and society Before joining Grab Mr. Worachat is a senior executive holding key positions at leading Thai and foreign banks and financial institutions for over 17 years and is one of the pioneers of digital banking in Thailand.

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