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Wednesday, May 15, 2024

Foodland targets more young shoppers

Mr Atipol visits the latest branch of Foodland supermarket at Park Silom project.

Foodland Supermarket Co, a long-established supermarket chain, is adopting a new business strategy to appeal to younger generations of customers while also teaming up with property developers to open new convenience stores at housing and condominium projects.

As part of this strategy, the company has entered into agreements with companies under SC Asset Corporation to lease space and introduce two new “Grocerant” stores, a sister retail brand under the Foodland Group, within two condominium projects located in Wong Wian Yai and…

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