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Concerns Grow Over Living Conditions in Thailand’s Elephant Tourism Industry

Article Summary:

Elephant tourism in Thailand is under scrutiny due to persistent welfare concerns. A recent assessment by World Animal Protection outlines these issues, emphasizing the troubling living conditions of captive elephants used for tourism activities.

The report, titled Bred to Entertain, is based on over 15 years of research focusing on the welfare of elephants in tourist venues. The evaluation covered 236 locations and examined the living environments of 2,849 elephants.

Despite some operational improvements, findings reveal that many elephants continue to be kept in substandard conditions. The ongoing investigation highlights the need for reform in the industry’s treatment of these magnificent animals, as the welfare of elephants remains a pressing issue.

Original Article:

Elephant Tourism in Thailand Faces Ongoing Scrutiny Over Living Conditions

Published on
January 27, 2026

According to a long-term assessment conducted by World Animal Protection, a global animal advocacy organization, elephant tourism in Thailand continues to raise significant welfare concerns despite years of public attention. The findings are drawn from the organization’s report Bred to Entertain, which is based on more than 15 years of ongoing research into captive elephant conditions within tourism settings.

The latest evaluation reviewed 236 elephant tourism venues across Thailand and assessed the living conditions of 2,849 captive elephants used in tourist-facing activities. The data indicates that although certain operational changes have been observed over time, the majority of elephants involved in tourism remain housed in environments that fall below…

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