Mr Prom says Thailand is one of the company’s priority markets.
Global financial service provider American Express has refreshed its Platinum Card benefits in Thailand and is accelerating card acceptance in a bid to grow its business in the country.
Prom Sirisant, vice-president and Thailand country manager at American Express, said the nation is one of the company’s priority markets.
“In Thailand, our strategy is to be a leader in the premium and super-premium segments with our products and customer service by accelerating merchant acceptance,” said Mr Prom.
“We see potential in the premium segment as the younger generation becomes increasingly affluent — Millennials and Generation Z customers already make up more than half of…
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