Several generations of Thais are familiar with the “arrow-stuck snake” logo of the cooling talcum powder brand, but The British Dispensary Co wants to transform its product lines after more than a century in business.
Anurut Vongvanij, president of the company, is the third generation of the Vongvanij family to run The British Dispensary. He vows to usher the brand beyond merely talcum powder in a push to appeal to younger customers, eager to develop a global brand in 3-5 years.
The British…